What needed to change
Replace slow paper voting with an accurate, inclusive process for 100 delegates from 20 countries.
Customer story • events
Turning global discussion into live participation
Delegates used mobile surveys and voting to rank global issues and choose a shared priority in real time.
THE CUSTOMERG8 Young Summit
- 100 delegates
- 20 countries
- Nearly 100% participation
The story, without the long scroll
Challenge. Solution. Result.
A concise view of the customer need, the messaging workflow, and the outcome recorded in the original case study.
How the flow worked
Delegates used their own mobile phones for surveys and voting while results were tabulated electronically and shown on the main screen in real time.
What the program achieved
The legacy case study recorded nearly 100% participation, rapid tabulation, and immediate visibility of the ranked priorities.
Connected campaign system
One path from audience to insight
The exact tools varied by customer, but the strongest programs kept the audience, message, action, and measurable response connected.
Explore the platform →01 • AUDIENCEDiscussion
02 • MESSAGEMobile vote
03 • ACTIONLive tabulation
04 • INSIGHTShared priorities
Continue exploring
Huggies × OgilvyA five-day mobile challenge built for participationRead the story Next customer story
Create your own result
Start with one clear messaging workflow
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